Just got this in my inbox from Jon Benson’s Fit 365 newsletter and wanted to share it with you unedited !
Review: "Total Body Makeover"
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Lewis, we all need one…
… a "total makeover." At least at times.
You know… hit the stores. New clothes.
Hit the gym… new body. Renew the spirit and the mind.
A nice reboot.
I’m letting you in on this now… but I cannot reveal more until next month:
I’m about to shock the world with my end-of-year special on a total "life"
makeover series.
It is simply stunning.
But we have to start with the body. And I wanted to give you a head start on my year-end special by doing another review.
This one is shorter than my last review and it also has a direct link to the book….
not an affiliate- link. I’ve made a small arrangement with the publisher… a ‘favor for a favor’ on this one as I have to pay my bills just like you do.
But still — it’s less $ in my pocket. A lot less.
I feel that these reviews really need to be as impartial as possible — and sometimes that means I do them without compensation.
Other times I do them for some form of compensation but not "full-commission" to pay the bills. Sometimes it’s just an aff link.
One thing you can always be sold on: I will never tell you about something that is lousy in order to "sell" a product.
Ever.
Man oh man… I have turned down… geez… must be about 7 figures in scumbag promo offers… lost count.
I’m not a multi-gazillionere but if I ever become one it will be because I’ve helped millions achieve a better life — better health, greater mental strength, and more.
So yeah … that will be nice.
And of course I promote my own products because they ROCK. I put my blood, sweat and tears into them all.
So the deal is this: If I review a book like "Total Body Makeover" and tell you it’s solid, you can take that to the bank.
I will not run "counter-reviews". I do not play the "let’s be negative" game.
There’s an exception: My good friend Mike Geary ran a counter-review of a legitimately dangerous scam product that he felt compelled to warn his reader about.
It concerned the ads you see for a product called "Acai."
That’s all I’m going to say about that, to quote Forrest Gump. ; )
Okay, on to the positive review:
And more brutal honesty.
"Total Body Makeover" is a great addition to your library for three simple reasons:
1. You get the detailed workouts and opinions of not one but EIGHT pro
fitness trainers.ners.ners.ners.ners.ners.ners.ners.ners.ners.ners.ners.
Look, I know most every one of these trainers. In fact I was asked to be a part of TBM but I was too busy with another project.
Craig Ballantyne — simply one of the best trainers I have ever known. The guy knows training inside and out. He creates some of the coolest workouts I’ve ever seen, especially for in-home and bodyweight training.
Nick Nilsson… the "mad scientist" of bodybuilding. Seriously… this guy has
invented more exercises than I USE in a year. Literally hundreds.
Rob Poulus: Another good friend and just rock-solid, real family-man kinda guy. Transformed his own body and shares how with his readers.
There’s more, but you get the gist.
Why multiple pro trainers?
Because not everyone can train the same way, I found this valuable.
For instance, there’s a section on working out in hotels and on the road that you can also apply at home. For those of you without a gym, this will be a lifesaver.
There’s hard-core workouts, workouts that focus more on cardio, and all the valid viewpoints that work from the pros who use them daily.
And it covers the "total body" — fatloss, body parts, specific plans, and more. Very complete all the way around.
2. The book is cheap - frankly speaking I would charge more than AtoZ Fitness is charging for the product.
3. The people behind the book are salt of the earth. I’ve known Lew and Sarah for years through our Internet ‘family’ of professional trainers.
They’ve both transformed their bodies (ironically using many of my programs
along with the great stuff in Total Body Makeover) — and that says it all for me.
Role models rule. They’re good role models.
Here’s the direct-link to the page. Feel free to check the site registrar and you’ll find this is not a re-direct or anything…
"Jon, do you get confused reading too many fitness and nutrition books?"
Good question. It can get confusing, but here’s my tips to end the confusion… and the reason I recommend multiple books rather than JUST my books for total success (and often without $ to me…)
— > Think of your fitness journey as a lifetime process. Just as you would not rely on one cookbook for a LIFETIME of cooking, you should not rely on one workout or nutrition book for a lifetime of fitness.
— > I use this rule: Look for ONE thing you can take away from any book or product that you can immediately put to use. Just one.
If you find three, that is even better….
… but one is enough.
Applying just one new idea can totally change your workouts and your life.
Example: I applied ONE idea from a book that I found pretty bland overall. Just one was all it took. That one idea literally DOUBLED my income over the course of a year.
Now, someone might have been tempted to return the product to the author and demand my cash… but no way. That one idea was worth it even though the rest of the book was pretty much crap.
If you get a really great book (like mine … of course… or like the ones I will be recommending to you) then you can find more than one idea, apply a few at a time and come back to a continual resource of inspiration when you need it.
THAT is why I build a "Fitness Library" and do not simply rely on one or two books to get the job done.
I hope that makes perfect sense to you and that you take my work on TBM and add it to your library today –
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